The book is concerned with how economics is, and should be used, in business. It stresses that the value of economics lies in being able to provide us with a better understanding of social and commercial issues, rather than help us forecast economic trends. It directs how to develop management science as a means of understanding the behaviour of firms. Written primarily for students, taking courses in managerial economics in India, Fundamentals of Business Economics analyses the growth and development of privately owned firms and the decisions made by firms operating in both private and public sector enterprises.
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Urbanization and Modernization and are closely co-related and modernization is marked by increasing urbanization which in turn resulted in the spread of literacy and employment opportunities. Most of the nations of the world have energized their efforts for industrial rapid development and it has the power of attract more money, men and materials for urban …
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The book “ENVIRONMENTAL ECONOMICS” is very pertinent. The book is a completely updated and Comprehensive one. This book consisting of FIVE Chapters. Chapter-1- Introduction and Basic Theories of Environmental Economics Chapter-2- Externalities Chapter-3- Measurement of Environmental Values Chapter-4- Theory of Environmental Policy chapter-5- Economic Impact of Environmental Pollution and Environmental Regulations. At the end of …
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The aim of this book is to provide a rather more comprehensive wide-ranging treatment of public sector economics than is usual. It deals with theory, policy and practice within the broad context and attempts a more general integration of them than is found in most other texts. It recognises that students invariably study other subjects …
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Principles of Marketing explores each part of the marketing process from the value perspective. The book also looks in detail at the impact of social media upon marketing practices and customer relationships, and the dramatic impact that new technologies have had on the marketing environment. The book is positioned for the undergraduate students of commerce, …
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This book explores and explains the different dimensions of development and deprivation in India. The title of this work reflects the author`s conceptions of development which, according to him, is multidimensional in nature. It is not possible to understand clearly all the dimensions of development without any reference to social and economic deprivation. The issues …
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Labour Economics book incorporates theories of labour and concerns of labour. It addresses recent labour issues such as economic reform labour issues, women’s and children’s labour. The book deals primarily with the elementary components and importance of labour, scope of labour economics, labour problems in developing economy and their solution, nature and effects of labour …
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