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Microfinance in India has emerged as the most suitable and practical alternative to conventional banking in reaching the hitherto unreached poor population. Microfinance has caught the attention as an effective tool for poverty reduction and socio- economic development. Hence Microfinance can play a vital role for improving the standard of living of poor. In India, …
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Principles of Marketing explores each part of the marketing process from the value perspective. The book also looks in detail at the impact of social media upon marketing practices and customer relationships, and the dramatic impact that new technologies have had on the marketing environment. The book is positioned for the undergraduate students of commerce, …
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The book “PUBLIC FINANCE AND POLICIES” is very pertinent. The book is a completely updated and Comprehensive one. This book consisting of EIGHT Chapters. Chapter-1- Introduction Chapter-2- Overview of Indian public finances and public spending, Chapter-3- Public Revenue Chapter-4- Public Expenditure chapter-5- Public Debt Chapter-6- Public Budget Chapter-7- The Federal Finance lastly Chapter-8-Indian Finance Commissions. …
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This book attempts to reignite the debate and discussion on the agricultural reforms and brings back the land redistribution issue to the center stage. The book brings out the evolution and evaluation of landholding structure and reviews India’s land reforms with a special reference to Karnataka. In contrast to the mainstream dominated by neoliberal thought, …
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Urbanization and Modernization and are closely co-related and modernization is marked by increasing urbanization which in turn resulted in the spread of literacy and employment opportunities. Most of the nations of the world have energized their efforts for industrial rapid development and it has the power of attract more money, men and materials for urban …
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The book provides carefully tailored content for undergraduate courses in economics across a range of academic disciplines. This text provides a comprehensive and unique introduction to modern microeconomics. It pursues an integrative approach by putting the main findings of economics into a broader perspective; theories are critically reflected on from a philosophical standpoint and by …
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Entrepreneurs are especially talented persons capable of identifying projects, marshalling resources, innovating ideas, assuming risks and establishing ventures. In these days of highly uncertain business environment and highly sophisticated information technology, prospective entrepreneurs have to be inspired and motivated to take up some self-employment ventures and thereby create employment opportunities for many people. The main …
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